Babban Gona Agricultural Franchise

Babban Gona (meaning “Great Farm” in Hausa) is an award-winning, high-impact, financially sustainable, and highly scalable social enterprise, part-owned by the farmers it serves. By transforming agriculture into a job-creation engine that can help them break the cycles of poverty and unemployment, Babban Gona contributes to creating a secure future for Nigeria’s young people.

Through the Babban Gona Direct Model, the enterprise provides training, financial credit, agricultural inputs, and harvesting and marketing support to member farmers to help them increase their productivity and profitability by roughly 2.5 to 3 times the national average. ​

Babban Gona Agricultural Franchise Model is all about unlocking youth entrepreneurship by scaling the Babban Gona Direct model and the Trust Group Entrepreneur (TGE) model as a leadership, entrepreneurship, and microfinance initiative for smallholder farmers to foster an ecosystem of smallholder farmers who will turn, provide employment.

Goal: Scale the impact of unlocking the power of youth entrepreneurship and technology to create an ecosystem that provides employment for 585,600 individual smallholder farmers.​

• Leadership Development Initiative: providing training and leadership programs to the Babban Gona team members that will provide coaching, mentorship, and guidance to the Trust Group Entrepreneurs (TGEs).​

• Entrepreneur Development Initiative: Onboarding successful apprentice TGEs from the Leadership Development Initiative stage and supporting them in building successful Trust Group Entrepreneur enterprises.

• Women Economic Development Initiative (WEDI): To ensure a strong gender focus within the Entrepreneur Development Initiative, they will support women further through the Women Economic Development Initiative and Women Agricultural Business Incubator (WABI).